Cruciani & Bella was founded in 1994 by Danilo Cruciani, his wife Monica and her brother Paolo Bella. It was born from Danilo‘s passion for ties and over the years developed into a place that shares the charm of special and elegant accessories for the modern gentleman.
The initial store was located in the centre of Rome on Piazza San Lorenzo in Lucina just a few steps away from Via del Corso. It was a small shop with wooden shelves in an inviting warm brown tone. With passion and an eye for details, Cruciani & Bella took over almost three decades to establish a well known place for handmade ties. Offering special collaborations with brands like Drake‘s and Holliday & Brown, suspenders from Albert Thurston in classic but also exceptional color combinations as well as pocket squares, shirts, scarves and cufflinks from other outstanding artisans.
It is absolutely worth mentioning that Cruciani & Bella also offers a wide range of ties under its own label. Most of them are entirely handmade in Rome and usually untipped with neatly rolled edges. For the fabrics, Danilo and his team reconnoiter all corners of Italy and England in order to find the best craftsmen of fine cloth. It is the curiosity, the enthusiasm and the desire to share with others the charm of beautiful accessories that helped Cruciani & Bella to build its high reputation over the last years among men (and women) of great taste and elegance, across the world.
In 2020, after evaluating the pros and cons with his partners Monica and Paolo, Danilo Cruciani decided to leave the initial shop and move into a more spacious location not far away from the famous Spanish stairs dating from 1723. The new shop is located in Via Bocca di Leone 32 on the first floor, inside a beautiful building where you first have to pass a big wooden and beauteous door before entering the building. With more space available, Danilo is able to display all of his goods in an adequate manner. He retained the wooden shelves that gave the initial shop its charm and character.
And of course he kept his logo. It says “Cruciani & Bella Roma 1994” in red letters on a light sand coloured background. This is a tribute to his beloved city. The background is the colour of travertine, a marble used in Ancient Rome, and the red is close to Pompeian red which was used for inscriptions on travertine. One will find many of these Ancient inscriptions in the Capitolini Museum in Rome. When you own a piece from Cruciani & Bella, you also own a part of Italy‘s historic capitol. Che Bella!